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Channel: Transformation – Executive's Guide to Social Networks
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LinkedIn Marketing Chief Shares Company’s Strategic Direction Plus B2B...

At the BMA Chicago luncheon on November 6, 2008, Patrick Crane, LinkedIn’s Vice President of Marketing & Advertising, shared insights about LinkedIn, Inc.’s strategy as well as ideas for B2B...

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LinkedIn Executive Suggests B2B Vulnerability to Social Networks’ Disruption...

Other Surprises on Tap: LinkedIn Member Demographics Edge out Wall Street Journal and Business Week Readers’ At the BMA Chicago luncheon on November 6, 2008, Steve Patrizi, LinkedIn’s Director of...

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LinkedIn CEO: LinkedIn’s Challenge: Helping People Understand Professional...

Think about this a minute: most executives began their careers before Web 1.0, the rise of the Internet. We remember going to the library to do research, phone canvassing to find an expert or a store,...

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Social Networking for Professional Services Firms

How Attorneys, Healthcare Providers and Investment Advisors Can Use Social Networks Safely Having spent all of my career in professional services, I appreciate the conservatism and professionalism that...

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